Privacy Policy


This Privacy Policy applies to the personal data of customers that is collected or used by Rocker. Rocker appreciates the interest you have shown in our company, products, and services by visiting our website,, or related communication channels, including, but not limited to, our social media pages and/or channels and blogs (together "Rocker Pages"). This Privacy Policy applies to all the personal data Rocker collects when you interact with Rocker, such as when you visit our website, when you use the products or services offered by Rocker, when you purchase products of Rocker, when you subscribe to newsletters, when you contact customer support etc.

This includes, without limitation, all online collections of all types of personal data. However, some Rocker Pages collections work with special kinds of data which require a somewhat different privacy policy. Whenever and wherever that is the case, Rocker will make it clear that the privacy policy concerned is different from this general Privacy Policy.

Why we ask you to share your Personal Data

We ask you to share your personal data with us for purposes including, but not limited to buying Rocker products online; receiving information about Rocker products and services; storing your preferences for future interactions and communications from Rocker; helping us to develop products and create campaigns that are designed around you, optimise customer services and continuously improve our website, helping us to improve products and services, and allowing Rocker to keep you informed of, or involve you in testing of, new products and services; resolving consumer and/or product issues;

We generally process your personal data only for those purposes that we have communicated with you. If we use it for other (closely related) purposes, then the same shall comply with the Information Technology Act and Rules framed and additional data protection measures will be implemented if required by law.

Type of Personal Data we may collect

When you interact with Rocker, purchase a product or associate with Rocker via our Rocker Pages (e.g. "like us on Facebook"), we may ask for or receive certain data excluding sensitive and personal data as defined under Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011, such as: your name, email address, telephone number, social media profile, age, gender, information about the products you've purchased, etc.

In addition, we may collect personal data via cookies or similar techniques, including, but not limited to: your IP address, cookie ID, web browser, your location, the web pages you visit on our website, and advertisements you've viewed or clicked through.

Different ways we collect your Personal Data

You can share your personal data with Rocker in several ways, including, but not limited to: your communications with Rocker. These can be product- or service-related, and may include the contents of your questions to us, or requests you addressed to us; communicating with one of our Rocker Customer Care representatives by email or phone or in writing; ordering a product; participating in a promotion, game or competition; participating in a social media activity related to a Rocker promotion (for example clicking "like" or "share"); asking to receive messages on your mobile phone/device; subscribing to a Rocker newsletter; sending us a completed reply card, included with your Rocker product; voluntarily participating in product testing or surveys; social sign-on (using your Facebook or Linkedin credentials, for example, to create an account or log on); when using Rocker connected products and/or Apps, you may be asked whether you wish to share data with Rocker (e.g. share your usage data or your location data); cookies placed on your computer or mobile device when you visit our website; social Listening: Rocker may search the Internet for relevant and publicly available content and use it to improve its products or services, resolve consumer issues and provide targeted marketing.

Rocker may also obtain your personal data if you are a customer of a Rocker partner. If you do not want Rocker to use your personal data that has not been provided by you, you may let us know at any time by contacting us at

Sharing your Personal Data with others

We may share your personal data with service providers, business partners, and other third parties, in accordance with applicable law. However, no prior permission is required if the request for such information is made by government agencies mandated under law or any other third party by an order under law. If we are required by law to obtain your consent, or otherwise believe that your consent is appropriate in the circumstances, we will obtain your consent before we share your personal data. The agreements with these Business Partners will limit the purposes for which your personal data can be used and disclosed and will require your personal data to be adequately safeguarded. Rocker will disclose personal data only in conformance with this Privacy Policy and/or when required by law.

Your Rights

Once you have provided us with your personal data, you have reasonable access to that information so that you can update, modify or, if legally possible, delete it. For Rocker, you can raise a request for the same at You will also be provided with an opt-out opportunity when necessary and we will comply with any local legislation. We encourage you to keep your personal settings and personal data complete and current.

Your Choices

We want to know you better so we can serve you better while at the same time respecting your choices about how we use your personal data. If you do not want us to send you personalised offers or information, you can let us know by checking the appropriate box on the registration form or reply card, or by selecting "opt-out" on emails you receive. Where local law requires it, we will ask you to "opt-in" or affirmatively consent to the processing of your personal data. For example, where local law requires, we will only send you newsletters if you have subscribed to them. Similarly, where local law requires, we will ask you to "opt-in" before using sophisticated profiling techniques. Because Rocker sells thousands of products in different countries, you may have previously provided us with your personal data through reply cards, via our call centres, or in some other manner. Your decision not to register now will not affect the personal data you have already provided to Rocker. Of course, you will always have the option to unsubscribe from any targeted communication from Rocker or change your personal profile information.

Do Not Track Signals

Rocker takes privacy and security very seriously and strives to put our website users first in all aspects of our business. Rocker utilizes cookies to help you to get the most out of the Rocker Pages. Please be aware that Rocker currently does not make use of a technical solution that would enable us to respond to your browser's 'Do Not Track' signals. In order to manage your cookie preferences, however, you may alter the cookie settings in your browser settings at any time. You may accept all, or certain, cookies. If you disable our cookies in your browser settings, you may find that certain sections of our website(s) will not work.

Social Media

When you participate in various social media forums like Facebook, Twitter, Instagram, etc., you should be familiar with and understand the tools provided by those sites that allow you to make choices about how you share personal data in your social media profile(s). Rocker is bound by the privacy practices or policies of these third parties, as well as our Privacy Policy, so we encourage you to read the applicable privacy policy, terms of use, and related information about how your personal data is used in these social media environments. Also, depending on the choices you have made regarding your settings on various social media sites (and/or in combination with your settings on the Rocker pages), certain personal data may be shared with Rocker about your online activities and social media profiles (e.g. interests, marital status, gender, user name, photo, comments and content you have posted/shared, etc.).

Linking to Other Websites

As you navigate through Rocker's online platforms and website, you may come across links to external websites or pages that are not under the ownership of Rocker. These websites function independently of Rocker and may have their own distinct privacy policies, statements, or guidelines in place. We strongly suggest that you review them to understand how your personal data may be processed in connection with those sites, as we are not responsible for the content of non-Rocker-owned or -managed sites, or the use or privacy practices of those sites.


Rocker may store your personal data in a cloud. This means that your personal data may be processed on behalf of Rocker by a cloud service provider and could be stored in different locations around the world. Rocker makes use of organizational and contractual measures to protect your personal data and to impose similar, but in no way less restrictive, requirements on our cloud services providers, including requirements that your personal data be processed exclusively for the purposes mentioned above.

How we Protect your Personal Data

We recognize and take seriously our responsibility to protect the personal data you entrust to Rocker from loss, misuse, or unauthorized access. Rocker uses a variety of security technologies and organizational procedures to help protect your personal data. For example, we implement access controls, use firewalls, secure servers and we encrypt certain types of data, such as financial information and other sensitive data.

Changes to this Privacy Policy

The services that Rocker provides are always evolving and the form and nature of the services that Rocker provides may change from time to time without prior notice to you. For this reason, we reserve the right to change or add to this Privacy Policy from time to time and will post any material revisions on our website. We will post a prominent notice on our privacy policy page to notify you of any significant changes to this Privacy Policy and will indicate at the top of the notice when it was most recently updated. We encourage you to check back often to review the latest version. The new Privacy Policy will be effective upon posting. If you do not agree to the revised notice, you should alter your preferences, or reconsider using the Rocker pages. By accessing or making use of our services after the changes become effective, you agree to be bound by the revised privacy policy.

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